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AEFCA Symposium postponement

The Virus prevents the Symposium – Postponement to next year Dear All, AEFCA planned together with the FACR (FA of Czech Republic) and the UCFT (Union czech Football-Trainer) to organise th 2020 AEFCA-Symposium in Prague end of November 2020. Against the…

Free online Course

Would you like to discover the eSports industry and its business opportunities? Free online course for marketing, communication and consulting professionals in any sector. In this free online course (MOOC), we bring you closer to the eSports industry and its business…

Football Industry Trends – LaLiga case study

The football industry is one of the most powerful in the world because of its impact not only sports-wise, but also economically and socially. The new management perspective of sport properties, the digital age, the need to generate continuous…

Attention: Fraud-Attempt!

Yesterday (January 20, 2020) a fraudulent e-mail was sent to a memberorganisation of AEFCA. In this mail AEFCA-President Walter Gagg asked for transfer of money to another memberorganisation of AEFCA. This is a Fraud-Attempt! The content of the mail is quite remarkable…

Sponsorship 360 – International Sport Marketing and Sponsorship

The Sponsorship 360: International Sport Marketing and Sponsorship program aims to provide participants with the knowledge to apply sponsorship as a powerful tool in the marketing mix to deliver brand, business and social goals. In addition, to define and develop sponsorship activation concepts and strategic plans for sponsors (brands),…