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Webinar Nitto ATP Finals Turin

The city of Turin (Italy) has been selected to host the Nitto ATP Finals from 2021-2025. The five-year agreement will allow the best players in professional tennis to compete for the world's top indoor title at Turin's Olí Pala…

Free webinar: Blockchain & Sport

In this webinar, we will delve into blockchain technology and how it can be applied in the sports industry, in ticketing, merchandising, player transfers, betting, streaming, fan engagement or sponsorships, among others. We will present different real cases of…

LaLiga Case Study – Online Information Session

Johan Cruyff Institute and LaLiga Business School bring the case of LaLiga as a business model to the academic arena. The program 'FOOTBALL INDUSTRY TRENDS. LALIGA CASE STUDY: The Making of a Global Brand' provides a real and objective view of the current context…

Football Industry Trends: LaLiga Case Study

Would you like to learn from one of the most powerful leagues in the world? This 3-days-executive program will give you the opportunity to obtain a real and objective view of the football industry context today, through the new management…

Free webinar: The new scenarios in football

Johan Cruyff Institute and LaLiga Business School bring the case of LaLiga as a business model to the academic arena. The program 'FOOTBALL INDUSTRY TRENDS. LALIGA STUDY CASE: TheMaking of a Global Brand' provides a real and objective view of the current…

Free online Course

Would you like to discover the eSports industry and its business opportunities? Free online course for marketing, communication and consulting professionals in any sector. In this free online course (MOOC), we bring you closer to the eSports industry and its business…

Football Industry Trends – LaLiga case study

The football industry is one of the most powerful in the world because of its impact not only sports-wise, but also economically and socially. The new management perspective of sport properties, the digital age, the need to generate continuous…